VAST Resource Solutions

The Challenge

VAST Resource Solutions in Cranbrook, BC, approached us to help them refresh their brand identity. After discussing their goals, we devised a plan to modernize and expand upon their existing brand identity while maintaining their established brand equity.

We Provided

  • Logo Design Refresh
  • Brand Identity Design

  • Brand Guidelines
  • Iconography
  • Responsive Website Design
  • Website Development
  • UX (User Experience) Design
  • Advanced SEO
  • Advanced Mobile Responsiveness
  • Website Maintenance
  • Art Direction & Consulting
  • Asset Sourcing
  • Email Signatures
  • Graphic Design
Logo design - VAST Resource Solutions

Branding & Identity Management

We designed brand guidelines to help organize and maintain brand consistency. We also expanded and refined their colour palette and logo to create brand flexibility.

VAST Resource Solutions - Cranbrook logo design
Logo design Cranbrook - VAST Resource Solutions
Cranbrook's VAST Resource Solutions Brand colours
Branding & identity design Cranbrook - VAST Resource Solutions
VAST Resource Solutions - Brand identity design Cranbrook
VAST Resource Solutions - Brand typography Cranbrook
VAST Resource Solutions - Cranbrook brand design
Cranbrook branding - VAST Resource Solutions


We crafted four primary service icons to simplify and organize website navigation. These icons create an easily identifiable visual element that will help streamline marketing and build brand recognition.

VAST Resource Solutions - Cranbrook icon design
VAST Cranbrook - Environment Icon design
Iconography Cranbrook - VAST Resource Solutions
VAST Resource Solutions - Iconography design Cranbrook
Cranbrook iconography design - VAST Resource Solutions

Responsive Email Signatures

We developed beautiful on-brand email signatures to compliment VAST’s new brand identity. These responsive email signatures were designed to work and look great on any device.

Responsive HTML email signatures - VAST Resource Solutions

Diverse Expertise, Focused Solutions.

The Website

The new VAST website was built upon the refreshed brand and streamlined information architecture. The powerful admin side provides simpler, more intuitive day-to-day management of the website, a must-have for the VAST team. Our Advanced SEO option was purchased to further optimize the page structure, content and website performance. This immediately improved core web vitals and increased organic search engine rankings. With free updates for life, the new VAST website will continue to grow alongside the VAST organization.

Cranbrook's VAST Resource Solutions mobile friendly website design for
VAST Resource Solutions - Responsive web design Cranbrook

Mobile Responsive Design

The team at VAST recognized the benefits of our Advanced Mobile Responsive option. This will ensure that potential clients receive the best viewing experience on any device and help them stand out from the competition.

VAST Resource Solutions - Cranbrook responsive web design
Cranbrook's VAST Resource Solutions mobile friendly web design
Cranbrook's VAST Resource Solutions responsive website design


Darren was a great partner in helping the VAST team complete a brand refresh and designing our new website. He was flexible, patient, professional and a great communicator throughout the process. The quality of work was excellent and we are very happy with the end product. We look forward to working with Darren again in the future!

Thomas Malinowski

Senior Project Manager