West Kootenay Animal Hospital

The Challenge

West Kootenay Animal Hospital is a well-known and loved veterinarian clinic in Trail, BC. But despite their friendly and expert care of our furry companions, their digital image lacked the warmth and professionalism they are known for. The absence of a distinctive brand identity and assets also undermined their ability to connect with their clientele effectively. They requested our help, and we happily stepped up to the challenge.

We Provided

  • Brand Refresh

  • Brand Guidelines
  • Responsive Website Design
  • Website Development
  • UX (User Experience) Design
  • Advanced Mobile Responsiveness
  • Website Maintenance
  • Art Direction & Consulting
  • Asset Sourcing

Brand Refresh

While retaining the existing but undefined brand elements, our plan was to refresh, expand, and weave together a cohesive brand identity that would radiate warmth, friendliness, and professionalism. Having brand guidelines to follow takes the guesswork out of creating content. Guidelines empower the hospital staff to quickly create on-brand posts and advertisements that look professional.

West Kootenay Animal Hospital in Trail BC - Brand Logo
West Kootenay Animal Hospital in Trail BC - Brand Overview
West Kootenay Animal Hospital in Trail BC - Brand Colours
West Kootenay Animal Hospital in Trail BC - Brand Logo Guide
West Kootenay Animal Hospital in Trail BC - Brand Logo Don'ts
West Kootenay Animal Hospital in Trail BC - Brand Typefaces Guide
West Kootenay Animal Hospital in Trail BC - Brand Typesetting Guide
West Kootenay Animal Hospital in Trail BC - Brand Examples

Compassionate, friendly care
for the family pet.

The Website

Prioritizing user experience, we aimed to redesign the website for greater intuitiveness and ease of navigation. Lots of small details were added, like the news ticker, to help inform the clientele of important updates and the social media feed to connect both platforms. With the new and improved design, client engagement has increased by 70%. Significant changes were also made on the administration side. These changes have allowed the hospital staff to quickly and efficiently add new posts, pages and edits without having any coding experience.

West Kootenay Animal Hospital in Trail BC - Website Home Page - Tablet

Client engagement has increased by 70%

West Kootenay Animal Hospital in Trail BC - Responsive Web Design

Mobile Responsive Design

The team at WKAH recognized the benefits of our Advanced Mobile Responsive option. This will ensure their clientele receives the best viewing experience on any device and help them stand out from the competition.

West Kootenay Animal Hospital in Trail BC - Website Team page - Mobile Phone
West Kootenay Animal Hospital in Trail BC - Website News page - Mobile Phone
West Kootenay Animal Hospital in Trail BC - Website About Us page - Tablet

WHAT OUR CLIENT HAD TO SAY

We are very happy with the services provided from Ello Design to completely re-design and improve our company website. Darren provided exceptional support to our team from a design and user interface perspective.

Laina Whitta

Manager

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